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![[CHRIBA BRIEF | Volume 17] When Korean Food Is No Longer Novel: Rethinking Authenticity in U.S. Korean Dining](https://static.wixstatic.com/media/fcb85e_bae3452c85bf4937b5ecdc23970041e7~mv2.jpg/v1/fill/w_1331,h_1000,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/fcb85e_bae3452c85bf4937b5ecdc23970041e7~mv2.jpg)
![[CHRIBA BRIEF | Volume 17] When Korean Food Is No Longer Novel: Rethinking Authenticity in U.S. Korean Dining](https://static.wixstatic.com/media/fcb85e_bae3452c85bf4937b5ecdc23970041e7~mv2.jpg/v1/fill/w_1816,h_1364,fp_0.50_0.50,q_90,enc_avif,quality_auto/fcb85e_bae3452c85bf4937b5ecdc23970041e7~mv2.jpg)
[CHRIBA BRIEF | Volume 17] When Korean Food Is No Longer Novel: Rethinking Authenticity in U.S. Korean Dining
This CHRIBA Brief rethinks authenticity in U.S. Korean dining, suggesting that Korean restaurants must offer more than food alone by creating shared dining rituals and experiences that cannot be replicated at home or in retail. #Purdue #PurdueHTM #CHRIBA #KFood #KoreanFood #KoreanCuisine #Authenticity #FoodCulture #DiningExperience #ConsumerExperience #RestaurantManagement #Hospitality #FoodAndBeverage
chriba official
4 days ago1 min read
![[CHRIBA BRIEF | Volume 16] Where Theme Fit Pays Off: Designing Boutique Hotel Experiences Guests Remember](https://static.wixstatic.com/media/fcb85e_e57e2c51d96945ab9a5b99b07092c617~mv2.jpg/v1/fill/w_1331,h_1000,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/fcb85e_e57e2c51d96945ab9a5b99b07092c617~mv2.jpg)
![[CHRIBA BRIEF | Volume 16] Where Theme Fit Pays Off: Designing Boutique Hotel Experiences Guests Remember](https://static.wixstatic.com/media/fcb85e_e57e2c51d96945ab9a5b99b07092c617~mv2.jpg/v1/fill/w_1816,h_1364,fp_0.50_0.50,q_90,enc_avif,quality_auto/fcb85e_e57e2c51d96945ab9a5b99b07092c617~mv2.jpg)
[CHRIBA BRIEF | Volume 16] Where Theme Fit Pays Off: Designing Boutique Hotel Experiences Guests Remember
Reference: Baldick, H., & Jang, S. (2025). Emotion and memory in boutique hotel experiences: the role of event design. International Journal of Contemporary Hospitality Management, 37(13), 123-148. Link: https://doi.org/10.1108/IJCHM-01-2025-0153 #Purdue #HTM #CHRIBA #BoutiqueHotels #ExperienceDesign #Theme #Immersion #Absorption #Memorable #GuestExperience #Hospitality #Hotel #Guest #Event #Program
chriba official
Sep 91 min read
![[CHRIBA BRIEF | Volume 15] Why OTA Deception Harms Independent Hotels—and How to Fight Back](https://static.wixstatic.com/media/fcb85e_aaa4fd1eb902424da579296b2136e846~mv2.jpg/v1/fill/w_614,h_461,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/fcb85e_aaa4fd1eb902424da579296b2136e846~mv2.jpg)
![[CHRIBA BRIEF | Volume 15] Why OTA Deception Harms Independent Hotels—and How to Fight Back](https://static.wixstatic.com/media/fcb85e_aaa4fd1eb902424da579296b2136e846~mv2.jpg/v1/fill/w_614,h_461,fp_0.50_0.50,q_90,enc_avif,quality_auto/fcb85e_aaa4fd1eb902424da579296b2136e846~mv2.jpg)
[CHRIBA BRIEF | Volume 15] Why OTA Deception Harms Independent Hotels—and How to Fight Back
Reference: Baldick, H., & Jang, S. S. (2025). Tricked into booking? The hidden influence of dark patterns on boutique hotel bookings. International Journal of Hospitality Management, 131, 104304. Link: https://doi.org/10.1016/j.ijhm.2025.104304 #purdue #htm #chriba #darkpatterns #boutiquehotel #OTA #directbooking
chriba official
Sep 21 min read
![[CHRIBA BRIEF | Volume 14] Travel-based learning: unleashing the power of destination curiosity](https://static.wixstatic.com/media/fcb85e_198ed6bb2032407bac8e67726ba12296~mv2.png/v1/fill/w_1125,h_845,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_198ed6bb2032407bac8e67726ba12296~mv2.png)
![[CHRIBA BRIEF | Volume 14] Travel-based learning: unleashing the power of destination curiosity](https://static.wixstatic.com/media/fcb85e_198ed6bb2032407bac8e67726ba12296~mv2.png/v1/fill/w_1125,h_845,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_198ed6bb2032407bac8e67726ba12296~mv2.png)
[CHRIBA BRIEF | Volume 14] Travel-based learning: unleashing the power of destination curiosity
Reference: Davari, D., & Jang, S. (2024). Travel-based learning: unleashing the power of destination curiosity. Journal of Travel &...
chriba official
Jan 30, 20251 min read
![[CHRIBA BRIEF | Volume 13] The Effect of Digital Transformation: Boosting Productivity in the Restaurant Industry](https://static.wixstatic.com/media/fcb85e_9cfea0f96a17467e9f1d336aa00d56e8~mv2.png/v1/fill/w_811,h_609,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_9cfea0f96a17467e9f1d336aa00d56e8~mv2.png)
![[CHRIBA BRIEF | Volume 13] The Effect of Digital Transformation: Boosting Productivity in the Restaurant Industry](https://static.wixstatic.com/media/fcb85e_9cfea0f96a17467e9f1d336aa00d56e8~mv2.png/v1/fill/w_811,h_609,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_9cfea0f96a17467e9f1d336aa00d56e8~mv2.png)
[CHRIBA BRIEF | Volume 13] The Effect of Digital Transformation: Boosting Productivity in the Restaurant Industry
Reference: Lee, W., Jang, S. S., & Kim, H. S. (2024). The effect of digital transformation: Boosting productivity in the restaurant...
chriba official
Sep 18, 20241 min read
![[CHRIBA BRIEF | Volume 12] Decoding the information quantity-quality paradox: How eWOM volume influences consumption value uncertainties](https://static.wixstatic.com/media/fcb85e_be4612daf7d84fa4a086163b405b7ba6~mv2.png/v1/fill/w_1125,h_845,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_be4612daf7d84fa4a086163b405b7ba6~mv2.png)
![[CHRIBA BRIEF | Volume 12] Decoding the information quantity-quality paradox: How eWOM volume influences consumption value uncertainties](https://static.wixstatic.com/media/fcb85e_be4612daf7d84fa4a086163b405b7ba6~mv2.png/v1/fill/w_1125,h_845,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_be4612daf7d84fa4a086163b405b7ba6~mv2.png)
[CHRIBA BRIEF | Volume 12] Decoding the information quantity-quality paradox: How eWOM volume influences consumption value uncertainties
Reference: Bang, D., & Jang, S. S. (2024). Decoding the information quantity-quality paradox: How eWOM volume influences consumption...
chriba official
Apr 22, 20241 min read
![[CHRIBA BRIEF | Volume 11] Plant-based food is unhealthy—that’s not true! How can corrective messages help promote plant-based menus in quick-service restaurants?](https://static.wixstatic.com/media/fcb85e_91384870052347858303dc5d71dd1027~mv2.png/v1/fill/w_1331,h_1000,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_91384870052347858303dc5d71dd1027~mv2.png)
![[CHRIBA BRIEF | Volume 11] Plant-based food is unhealthy—that’s not true! How can corrective messages help promote plant-based menus in quick-service restaurants?](https://static.wixstatic.com/media/fcb85e_91384870052347858303dc5d71dd1027~mv2.png/v1/fill/w_1816,h_1364,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_91384870052347858303dc5d71dd1027~mv2.png)
[CHRIBA BRIEF | Volume 11] Plant-based food is unhealthy—that’s not true! How can corrective messages help promote plant-based menus in quick-service restaurants?
Reference: Zhang, X., Jeong, E., Shao, X., & Jang, S. (2023). Plant-based food is unhealthy—that’s not true! How can corrective messages...
chriba official
Apr 15, 20241 min read
![[CHRIBA BRIEF | Volume 10] The Effect of COVID-19 on hotel booking intentions: Investigating the roles of message appeal type and brand loyalty](https://static.wixstatic.com/media/fcb85e_ae9a58a804e747e6be5f07a4e2358b13~mv2.png/v1/fill/w_1125,h_845,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_ae9a58a804e747e6be5f07a4e2358b13~mv2.png)
![[CHRIBA BRIEF | Volume 10] The Effect of COVID-19 on hotel booking intentions: Investigating the roles of message appeal type and brand loyalty](https://static.wixstatic.com/media/fcb85e_ae9a58a804e747e6be5f07a4e2358b13~mv2.png/v1/fill/w_1125,h_845,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_ae9a58a804e747e6be5f07a4e2358b13~mv2.png)
[CHRIBA BRIEF | Volume 10] The Effect of COVID-19 on hotel booking intentions: Investigating the roles of message appeal type and brand loyalty
Reference: Ju, Y., & Jang, S. (2023). The Effect of COVID-19 on Hotel Booking Intentions: Investigating the Roles of Message Appeal Type...
chriba official
Feb 1, 20241 min read
![[CHRIBA BRIEF | Volume 9] Dividend and investment decisions in asymmetric information environments: Evidence from the restaurant industry](https://static.wixstatic.com/media/fcb85e_b65aa533e0ff457aa31673be71843134~mv2.png/v1/fill/w_1067,h_801,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_b65aa533e0ff457aa31673be71843134~mv2.png)
![[CHRIBA BRIEF | Volume 9] Dividend and investment decisions in asymmetric information environments: Evidence from the restaurant industry](https://static.wixstatic.com/media/fcb85e_b65aa533e0ff457aa31673be71843134~mv2.png/v1/fill/w_1067,h_801,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_b65aa533e0ff457aa31673be71843134~mv2.png)
[CHRIBA BRIEF | Volume 9] Dividend and investment decisions in asymmetric information environments: Evidence from the restaurant industry
Reference: Gim, J., & Jang, S. (2023). Dividend and investment decisions in asymmetric information environments: evidence from the...
chriba official
Nov 8, 20231 min read
![[CHRIBA BRIEF | Volume 8] How to maintain sustainable consumer behaviors: A systematic review and future research agenda](https://static.wixstatic.com/media/fcb85e_6d14f23be65846c795bd7d4ded76425c~mv2.png/v1/fill/w_1331,h_1000,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_6d14f23be65846c795bd7d4ded76425c~mv2.png)
![[CHRIBA BRIEF | Volume 8] How to maintain sustainable consumer behaviors: A systematic review and future research agenda](https://static.wixstatic.com/media/fcb85e_6d14f23be65846c795bd7d4ded76425c~mv2.png/v1/fill/w_1816,h_1364,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_6d14f23be65846c795bd7d4ded76425c~mv2.png)
[CHRIBA BRIEF | Volume 8] How to maintain sustainable consumer behaviors: A systematic review and future research agenda
Reference: Elhoushy, S., & Jang, S. (2023). How to maintain sustainable consumer behaviours: A systematic review and future research...
chriba official
Oct 6, 20231 min read
![[CHRIBA BRIEF | Volume 7] Is a high pay disparity harmful to productivity? Findings from the restaurant industry](https://static.wixstatic.com/media/fcb85e_ff08ff7de7a647db8380b80404e41312~mv2.png/v1/fill/w_1331,h_1000,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_ff08ff7de7a647db8380b80404e41312~mv2.png)
![[CHRIBA BRIEF | Volume 7] Is a high pay disparity harmful to productivity? Findings from the restaurant industry](https://static.wixstatic.com/media/fcb85e_ff08ff7de7a647db8380b80404e41312~mv2.png/v1/fill/w_1816,h_1364,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_ff08ff7de7a647db8380b80404e41312~mv2.png)
[CHRIBA BRIEF | Volume 7] Is a high pay disparity harmful to productivity? Findings from the restaurant industry
Reference: Kim, H. S., & Jang, S. S. (2023). Is a high pay disparity harmful to productivity? Findings from the restaurant industry....
chriba official
Sep 15, 20231 min read
![[CHRIBA BRIEF | Volume 6] Diaspora’s intuitive role as cultural ambassador : toward a new cultural sustainability perspective](https://static.wixstatic.com/media/fcb85e_834c6bb8abbb459084519f129f85ebf7~mv2.png/v1/fill/w_1331,h_1000,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_834c6bb8abbb459084519f129f85ebf7~mv2.png)
![[CHRIBA BRIEF | Volume 6] Diaspora’s intuitive role as cultural ambassador : toward a new cultural sustainability perspective](https://static.wixstatic.com/media/fcb85e_834c6bb8abbb459084519f129f85ebf7~mv2.png/v1/fill/w_1816,h_1364,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_834c6bb8abbb459084519f129f85ebf7~mv2.png)
[CHRIBA BRIEF | Volume 6] Diaspora’s intuitive role as cultural ambassador : toward a new cultural sustainability perspective
Reference: Davari, D., & Jang, S. (2023). Diaspora’s intuitive role as cultural ambassador: toward a new cultural sustainability...
chriba official
Sep 5, 20231 min read
![[CHRIBA BRIEF | Volume 5] Are franchise royalty fees related to franchisors’ support of franchisees? Evidence from the restaurant industry](https://static.wixstatic.com/media/fcb85e_3c3e18e9a095438d88ca1b11bff96952~mv2.png/v1/fill/w_1331,h_1000,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_3c3e18e9a095438d88ca1b11bff96952~mv2.png)
![[CHRIBA BRIEF | Volume 5] Are franchise royalty fees related to franchisors’ support of franchisees? Evidence from the restaurant industry](https://static.wixstatic.com/media/fcb85e_3c3e18e9a095438d88ca1b11bff96952~mv2.png/v1/fill/w_1816,h_1364,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_3c3e18e9a095438d88ca1b11bff96952~mv2.png)
[CHRIBA BRIEF | Volume 5] Are franchise royalty fees related to franchisors’ support of franchisees? Evidence from the restaurant industry
Reference: Bang, D., Choi, K., & Jang, S. S. (2023). Are franchise royalty fees related to franchisors’ support of franchisees? Evidence...
chriba official
Aug 24, 20231 min read
![[CHRIBA BRIEF Volume 4] Impact of Minimum Wage Increases in the Hospitality Industry: New Insights II](https://static.wixstatic.com/media/fcb85e_65f458e974c24d538711084650d70d63~mv2.png/v1/fill/w_1331,h_1000,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_65f458e974c24d538711084650d70d63~mv2.png)
![[CHRIBA BRIEF Volume 4] Impact of Minimum Wage Increases in the Hospitality Industry: New Insights II](https://static.wixstatic.com/media/fcb85e_65f458e974c24d538711084650d70d63~mv2.png/v1/fill/w_1816,h_1364,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_65f458e974c24d538711084650d70d63~mv2.png)
[CHRIBA BRIEF Volume 4] Impact of Minimum Wage Increases in the Hospitality Industry: New Insights II
※ The effects of minimum wage policies in the hospitality industry have been subject to much debate and scrutiny. Two recent studies on...
chriba official
Aug 4, 20231 min read
![[CHRIBA BRIEF Volume 3] Impact of Minimum Wage Increases in the Hospitality Industry: New Insights I](https://static.wixstatic.com/media/fcb85e_6755bd2a86f3424aa8371aea86a72345~mv2.png/v1/fill/w_1331,h_1000,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_6755bd2a86f3424aa8371aea86a72345~mv2.png)
![[CHRIBA BRIEF Volume 3] Impact of Minimum Wage Increases in the Hospitality Industry: New Insights I](https://static.wixstatic.com/media/fcb85e_6755bd2a86f3424aa8371aea86a72345~mv2.png/v1/fill/w_1816,h_1364,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_6755bd2a86f3424aa8371aea86a72345~mv2.png)
[CHRIBA BRIEF Volume 3] Impact of Minimum Wage Increases in the Hospitality Industry: New Insights I
※ The effects of minimum wage policies in the hospitality industry have been subject to much debate and scrutiny. Two recent studies on...
chriba official
Jul 25, 20231 min read
![[CHRIBA BRIEF | Volume 2] Do coffee chains have strategic superiority? An examination of the intra-regional and size strategies of coffee chains](https://static.wixstatic.com/media/fcb85e_02990f3dd3de43af9cb3fe69726b1ba2~mv2.png/v1/fill/w_1125,h_845,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_02990f3dd3de43af9cb3fe69726b1ba2~mv2.png)
![[CHRIBA BRIEF | Volume 2] Do coffee chains have strategic superiority? An examination of the intra-regional and size strategies of coffee chains](https://static.wixstatic.com/media/fcb85e_02990f3dd3de43af9cb3fe69726b1ba2~mv2.png/v1/fill/w_1125,h_845,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_02990f3dd3de43af9cb3fe69726b1ba2~mv2.png)
[CHRIBA BRIEF | Volume 2] Do coffee chains have strategic superiority? An examination of the intra-regional and size strategies of coffee chains
Reference: Park, K., & Jang, S. S. (2022). Do coffee chains have strategic superiority? An examination of the intra-regional and size...
chriba official
Jun 5, 20231 min read
![[CHRIBA BRIEF | Volume 1] A Sustainable Franchisor-Franchisee Relationship Model: Toward the Franchise Win-Win Theory](https://static.wixstatic.com/media/fcb85e_cc973bb17fef4846ae47463211bdfa22~mv2.png/v1/fill/w_1160,h_871,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fcb85e_cc973bb17fef4846ae47463211bdfa22~mv2.png)
![[CHRIBA BRIEF | Volume 1] A Sustainable Franchisor-Franchisee Relationship Model: Toward the Franchise Win-Win Theory](https://static.wixstatic.com/media/fcb85e_cc973bb17fef4846ae47463211bdfa22~mv2.png/v1/fill/w_1160,h_871,fp_0.50_0.50,q_95,enc_avif,quality_auto/fcb85e_cc973bb17fef4846ae47463211bdfa22~mv2.png)
[CHRIBA BRIEF | Volume 1] A Sustainable Franchisor-Franchisee Relationship Model: Toward the Franchise Win-Win Theory
Reference: Jang, S., & Park, K. (2019). A sustainable franchisor-franchisee relationship model: Toward the franchise win-win theory....
chriba official
Apr 27, 20231 min read
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